[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-consumer-goods-procter-gamble":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":6,"websiteUrl":6,"overallScore":14,"industryRank":15,"brandCount":16,"enginesCovered":17,"lastUpdatedAt":18,"summary":19,"strengths":20,"weaknesses":21,"trendNotes":22,"seoTitle":23,"seoDescription":24,"faq":25,"engineBreakdowns":38,"competitors":62,"overallTrend":78,"interactionSummary":81,"liveInsights":84},"CURRENT","/leaderboard/consumer-goods/brands/procter-gamble",null,100,"consumer-goods","Consumer Goods","INDUSTRY",6157,"Procter & Gamble","procter-gamble",64.75,1,10,4,"2026-06-02T20:04:10.980348","Procter & Gamble currently ranks #1 in the Consumer Goods leaderboard with an overall AI visibility score of 64.8 across 4 tracked engines. Its strongest recent performance appears in MiniMax with a 78 AI Index, which makes that engine the clearest source of current recommendation strength.","Strongest visibility currently comes from MiniMax (78 AI Index, 60% mention rate) and ChatGPT (75 AI Index, 80% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.","Visibility is relatively weaker in gemini (52 AI Index, 40% mention rate) and DeepSeek (54 AI Index, 40% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.","Procter & Gamble has limited historical data so far. More runs will make the trend more reliable.","Procter & Gamble AI Visibility in Consumer Goods | AIvsRank","Review Procter & Gamble AI visibility in Consumer Goods: rank #1, 64.8 AI Index, strongest on MiniMax, with competitor gaps versus Nestle.",[26,29,32,35],{"question":27,"answer":28},"Why is Procter & Gamble ranked in the Consumer Goods leaderboard?","Procter & Gamble is ranked using its current overall AI visibility score across tracked engines in Consumer Goods, combining rank position, recommendation strength, and mention-rate signals.",{"question":30,"answer":31},"Which engines are strongest and weakest for Procter & Gamble?","The latest engine breakdown shows the strongest visibility in MiniMax and relatively weaker visibility in gemini.",{"question":33,"answer":34},"Which entities should be compared with Procter & Gamble?","Procter & Gamble is compared most directly with Nestle, Unilever, and Coca-Cola in the current Consumer Goods leaderboard.",{"question":36,"answer":37},"How often is this page updated?","The page updates whenever new completed leaderboard runs are available for this industry.",[39,45,52,57],{"engineCode":40,"engineName":41,"rank":15,"score":42,"mentionRate":43,"mentions":17,"runDate":44},"chatgpt","ChatGPT",75,80,"2026-06-02T20:03:25.674332",{"engineCode":46,"engineName":47,"rank":15,"score":48,"mentionRate":49,"mentions":50,"runDate":51},"gemini-2.5-flash","gemini",52,40,2,"2026-06-02T20:03:44.20811",{"engineCode":53,"engineName":54,"rank":15,"score":55,"mentionRate":49,"mentions":50,"runDate":56},"deepseek","DeepSeek",54,"2026-06-02T20:04:02.478006",{"engineCode":58,"engineName":58,"rank":15,"score":59,"mentionRate":60,"mentions":61,"runDate":18},"MiniMax",78,60,3,[63,68,73],{"brandName":64,"brandSlug":65,"rank":50,"overallScore":66,"scoreGap":67},"Nestle","nestle",56.33,8.42,{"brandName":69,"brandSlug":70,"rank":61,"overallScore":71,"scoreGap":72},"Unilever","unilever",56,8.75,{"brandName":74,"brandSlug":75,"rank":17,"overallScore":76,"scoreGap":77},"Coca-Cola","coca-cola",38.75,26,[79],{"runDate":80,"overallScore":14},"2026-06-02T00:00:00",{"upvoteCount":82,"followCount":82,"isUpvoted":83,"isFollowed":83},0,false,{"rankInterpretation":85,"engineDivergenceInterpretation":86,"competitorGapInterpretation":87,"trendInterpretation":22},"Procter & Gamble is currently #1 out of 10 entities in Consumer Goods, with a 64.8 overall AI visibility score across 4 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Procter & Gamble's strongest current visibility comes from MiniMax (78 AI Index, 60% mention rate) and ChatGPT (75 AI Index, 80% mention rate). Its weaker engine profile is gemini (52 AI Index, 40% mention rate) and DeepSeek (54 AI Index, 40% mention rate), so the engine spread points to where recommendation consistency can still improve.","Nestle is the closest comparable entity by rank, with Procter & Gamble ahead of it by 8.4 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up."]