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Cross-border E-commerce

Etsy

Etsy currently ranks #5 in the Cross-border E-commerce leaderboard with an overall AI visibility score of 35.48. Its strongest recent performance appears in Grok.

Overall Score
35
Rank #5 of 30
Industry Rank
#5
Engines Covered
5
Competitors
3
Updated
Apr 18, 2026

Visibility Overview

Etsy currently ranks #5 in the Cross-border E-commerce leaderboard with an overall AI visibility score of 35.48. Its strongest recent performance appears in Grok.

Strongest visibility currently comes from Grok and ChatGPT.

Visibility is relatively weaker in Qwen and DeepSeek, leaving room to improve recommendation consistency.

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AI Visibility Trend

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Engine Breakdown

ChatGPT
ChatGPT
Apr 18, 2026
Rank
#5
AI Index
44.7
Mention Rate
14.3%
Grok
Grok
Apr 18, 2026
Rank
#4
AI Index
54.9
Mention Rate
57.1%
DeepSeek
DeepSeek
Apr 18, 2026
Rank
#9
AI Index
23.1
Mention Rate
42.9%
MiniMax
MiniMax
Apr 18, 2026
Rank
#4
AI Index
38.0
Mention Rate
71.4%
Qwen
Qwen
Apr 18, 2026
Rank
#15
AI Index
16.7
Mention Rate
14.3%

Closest Competitors

Shopee

Rank #4

37.5

Score gap: -2.0

Walmart Marketplace

Rank #6

31.3

Score gap: 4.2

Shopify

Rank #3

52.3

Score gap: -16.8

FAQ

Why is Etsy ranked here?

Etsy is ranked using the current overall AI visibility score across tracked engines in Cross-border E-commerce.

Which engines mention Etsy most?

See the engine breakdown section for the latest per-engine visibility results.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.