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Bvlgari AI Visibility in Fragrance

Bvlgari ranks #24 in the Fragrance leaderboard with a 11 AI Index across 6 engines with current brand-level data. Its strongest current signal comes from DeepSeek, and the score should be read as AI visibility rather than market share or product quality.

Entity Score
20
Leaderboard rank #14 of 30
Industry Rank
#14
Engines Covered
3
Comparable Entities
3
Updated
May 26, 2026

Entity Snapshot

Bvlgari is currently #14 out of 30 entities in Fragrance, with a 20.2 overall AI visibility score across 3 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Bvlgari is currently #24 out of 30 tracked Fragrance entities, with a 11 AI Index in the latest public snapshot. Bvlgari trails Valentino by 1.4 AI Index points. The strongest engine-level signal comes from DeepSeek, where Bvlgari records a 19 AI Index and 0% mention rate. Kimi is the next strongest covered engine at 13 with a 0% mention rate.

The softer engine-level signal is ChatGPT, where Bvlgari records a 3 AI Index and 0% mention rate. Qwen is another engine to watch at 9 with a 0% mention rate. Keep the scope narrow: this page measures how tracked AI engines surface Bvlgari in Fragrance prompts. It does not rank product quality, sales, safety, or real-world market share.

Bvlgari's strongest current visibility comes from DeepSeek (23 AI Index, 0% mention rate) and MiniMax (23 AI Index, 0% mention rate). Its weaker engine profile is Qwen (14.7 AI Index, 14.3% mention rate) and DeepSeek (23 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Bvlgari or a competitor set.

Compare in Trend Explorer

Bvlgari's latest visible AI Index is 11. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast. That movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.

Bvlgari improved over the visible trend window, moving from 7 on 2026-04-29 to 23 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Bvlgari improved over the visible trend window, moving from 7 on 2026-04-29 to 23 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

DeepSeek
DeepSeek
May 26, 2026
Rank
#10
AI Index
23.0
Mention Rate
0.0%
MiniMax
MiniMax
May 26, 2026
Rank
#14
AI Index
23.0
Mention Rate
0.0%
Qwen
Qwen
May 24, 2026
Rank
#20
AI Index
14.7
Mention Rate
14.3%

Comparable Entities

Versace is the closest comparable entity by rank, with Bvlgari behind it by 1.6 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Bvlgari ranked in the Fragrance leaderboard?

Bvlgari is included because tracked AI engines surface it in Fragrance prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Bvlgari?

The strongest current signal is DeepSeek at 19 AI Index and 0% mention rate. The softest covered signal is ChatGPT at 3 AI Index and 0% mention rate.

Which entities should be compared with Bvlgari?

The most useful nearby comparison is Valentino. Compare the score gap and engine-level table before treating rank movement as meaningful.

How often is this page updated?

This page updates when a new completed Fragrance leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.

Methodology and source context

AIvsRank calculates this public entity page from 3 tracked AI engines and the latest completed industry leaderboard run for Fragrance.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.