Fragrance

Hugo Boss

Hugo Boss currently ranks #25 in the Fragrance leaderboard with an overall AI visibility score of 13.00. Its strongest recent performance appears in Grok.

Overall Score

Rank #25 of 30

Industry Rank

#25

Engines Covered

Competitors

Updated

Apr 19, 2026

Visibility Overview

Hugo Boss currently ranks #25 in the Fragrance leaderboard with an overall AI visibility score of 13.00. Its strongest recent performance appears in Grok.

Strongest visibility currently comes from Grok and ChatGPT.

Visibility is relatively weaker in ChatGPT and Grok, leaving room to improve recommendation consistency.

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AI Visibility Trend

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Hugo Boss is trending upward based on recent AI visibility runs.

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Engine Breakdown

ChatGPT

Apr 19, 2026

Rank

#24

AI Index

10.0

Mention Rate

0.0%

Grok

Apr 19, 2026

Rank

#17

AI Index

16.0

Mention Rate

0.0%

Closest Competitors

Mugler

Rank #24

14.4

Score gap: -1.4

Viktor&Rolf

Rank #26

11.5

Score gap: 1.5

Jean Paul Gaultier

Rank #23

14.7

Score gap: -1.7

FAQ

Why is Hugo Boss ranked here?

Hugo Boss is ranked using the current overall AI visibility score across tracked engines in Fragrance.

Which engines mention Hugo Boss most?

See the engine breakdown section for the latest per-engine visibility results.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.