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Aveeno AI Visibility in Personal Care

Aveeno currently ranks #4 in the Personal Care leaderboard with an overall AI visibility score of 23.4 across 5 tracked engines. Its strongest recent performance appears in MiniMax with a 27.1 AI Index, which makes that engine the clearest source of current recommendation strength.

Entity Score
23
Leaderboard rank #4 of 30
Industry Rank
#4
Engines Covered
5
Comparable Entities
3
Updated
May 26, 2026

Entity Snapshot

Aveeno is currently #4 out of 30 entities in Personal Care, with a 23.4 overall AI visibility score across 5 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Strongest visibility currently comes from MiniMax (27.1 AI Index, 14.3% mention rate) and Qwen (25.7 AI Index, 14.3% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.

Visibility is relatively weaker in gemini (15.4 AI Index, 28.6% mention rate) and DeepSeek (22.9 AI Index, 28.6% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.

Aveeno's strongest current visibility comes from MiniMax (27.1 AI Index, 14.3% mention rate) and Qwen (25.7 AI Index, 14.3% mention rate). Its weaker engine profile is gemini (15.4 AI Index, 28.6% mention rate) and DeepSeek (22.9 AI Index, 28.6% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Aveeno or a competitor set.

Compare in Trend Explorer

Aveeno is trending upward based on recent AI visibility runs, moving from 15.2 to 21.8 for a +6.6 point change.

Aveeno improved over the visible trend window, moving from 15.2 on 2026-04-29 to 21.8 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Aveeno improved over the visible trend window, moving from 15.2 on 2026-04-29 to 21.8 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

gemini
gemini
May 26, 2026
Rank
#11
AI Index
15.4
Mention Rate
28.6%
DeepSeek
DeepSeek
May 26, 2026
Rank
#6
AI Index
22.9
Mention Rate
28.6%
MiniMax
MiniMax
May 26, 2026
Rank
#4
AI Index
27.1
Mention Rate
14.3%
Qwen
Qwen
May 24, 2026
Rank
#6
AI Index
25.7
Mention Rate
14.3%
Kimi
Kimi
May 24, 2026
Rank
#4
AI Index
25.7
Mention Rate
14.3%

Comparable Entities

Nivea is the closest comparable entity by rank, with Aveeno behind it by 2.1 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Aveeno ranked in the Personal Care leaderboard?

Aveeno is ranked using its current overall AI visibility score across tracked engines in Personal Care, combining rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Aveeno?

The latest engine breakdown shows the strongest visibility in MiniMax and relatively weaker visibility in gemini.

Which entities should be compared with Aveeno?

Aveeno is compared most directly with Nivea, Dove, and Johnson's in the current Personal Care leaderboard.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.

Methodology and source context

AIvsRank calculates this public entity page from 5 tracked AI engines and the latest completed industry leaderboard run for Personal Care.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.