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Personal Care

Old Spice

Old Spice currently ranks #18 in the Personal Care leaderboard with an overall AI visibility score of 14.75. Its strongest recent performance appears in Qwen.

Overall Score
15
Rank #18 of 30
Industry Rank
#18
Engines Covered
4
Competitors
3
Updated
Apr 19, 2026

Visibility Overview

Old Spice currently ranks #18 in the Personal Care leaderboard with an overall AI visibility score of 14.75. Its strongest recent performance appears in Qwen.

Strongest visibility currently comes from Qwen and MiniMax.

Visibility is relatively weaker in Grok and ChatGPT, leaving room to improve recommendation consistency.

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AI Visibility Trend

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Old Spice is trending upward based on recent AI visibility runs.

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Engine Breakdown

ChatGPT
ChatGPT
Apr 18, 2026
Rank
#17
AI Index
12.0
Mention Rate
0.0%
Grok
Grok
Apr 18, 2026
Rank
#18
AI Index
11.0
Mention Rate
0.0%
MiniMax
MiniMax
Apr 19, 2026
Rank
#11
AI Index
16.0
Mention Rate
0.0%
Qwen
Qwen
Apr 19, 2026
Rank
#9
AI Index
20.0
Mention Rate
0.0%

FAQ

Why is Old Spice ranked here?

Old Spice is ranked using the current overall AI visibility score across tracked engines in Personal Care.

Which engines mention Old Spice most?

See the engine breakdown section for the latest per-engine visibility results.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.