Back to Personal Care leaderboard

Entity Page · Industry · Personal Care

Oral-B AI Visibility in Personal Care

Oral-B ranks #9 in the Personal Care leaderboard with a 19.7 AI Index across 3 engines with current brand-level data. Its strongest current signal comes from ChatGPT, and the score should be read as AI visibility rather than market share or product quality.

Entity Score
21
Leaderboard rank #9 of 30
Industry Rank
#9
Engines Covered
2
Comparable Entities
3
Updated
May 26, 2026

Entity Snapshot

Oral-B is currently #9 out of 30 entities in Personal Care, with a 20.5 overall AI visibility score across 2 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Oral-B is currently #9 out of 30 tracked Personal Care entities, with a 19.7 AI Index in the latest public snapshot. Oral-B trails Head & Shoulders by 1.1 AI Index points. The strongest engine-level signal comes from ChatGPT, where Oral-B records a 22 AI Index and 0% mention rate. Grok is the next strongest covered engine at 22 with a 0% mention rate.

The softer engine-level signal is gemini, where Oral-B records a 15 AI Index and 0% mention rate. ChatGPT is another engine to watch at 22 with a 0% mention rate. Keep the scope narrow: this page measures how tracked AI engines surface Oral-B in Personal Care prompts. It does not rank product quality, sales, safety, or real-world market share.

Oral-B's strongest current visibility comes from Qwen (28 AI Index, 0% mention rate) and gemini (13 AI Index, 0% mention rate). Its weaker engine profile is gemini (13 AI Index, 0% mention rate) and Qwen (28 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Oral-B or a competitor set.

Compare in Trend Explorer

Oral-B's latest visible AI Index is 19.7. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast. That movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.

Oral-B softened over the visible trend window, moving from 21.3 on 2026-04-29 to 13 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Oral-B softened over the visible trend window, moving from 21.3 on 2026-04-29 to 13 on 2026-05-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

gemini
gemini
May 26, 2026
Rank
#12
AI Index
13.0
Mention Rate
0.0%
Qwen
Qwen
May 24, 2026
Rank
#2
AI Index
28.0
Mention Rate
0.0%

Comparable Entities

Gillette is the closest comparable entity by rank, with Oral-B behind it by 0.5 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Oral-B ranked in the Personal Care leaderboard?

Oral-B is included because tracked AI engines surface it in Personal Care prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Oral-B?

The strongest current signal is ChatGPT at 22 AI Index and 0% mention rate. The softest covered signal is gemini at 15 AI Index and 0% mention rate.

Which entities should be compared with Oral-B?

The most useful nearby comparison is Head & Shoulders. Compare the score gap and engine-level table before treating rank movement as meaningful.

How often is this page updated?

This page updates when a new completed Personal Care leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.

Methodology and source context

AIvsRank calculates this public entity page from 2 tracked AI engines and the latest completed industry leaderboard run for Personal Care.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.