Fragrance AI Visibility Trends

Fragrance · ChatGPT · AI Index over time

Trend Overview

Fragrance AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 15, 2026 to Aug 23, 2026.

Chanel leads the latest ChatGPT snapshot with a 62.9 AI Index and 28.6% mention rate.

Chanel is up 2 AI Index points across the visible window, moving from 60.9 to 62.9 on ChatGPT.

The chart currently compares Chanel, Creed, Dior. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Fragrance leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Fragrance AI ranking queries should use the base collection page. This trend page is for Fragrance ranking trend, history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Chanel62.960.9+228.6%#1#1Stable
Maison Francis Kurkdjian60.330.8+29.5100%#2#1Rising
Creed55.435.3+20.171.4%#3#3Rising
Dior50.435.7+14.728.6%#4#1Rising
Tom Ford42.434.4+828.6%#5#4Rising
Le Labo34.117.1+1714.3%#6#5Rising
Guerlain31.935.9-442.9%#7#3Stable
Gucci2827+10%#8#7Stable
Yves Saint Laurent2728-10%#9#5Stable
Calvin Klein2621+50%#10#9Rising

Biggest Movers

Biggest gainers

  1. Maison Francis Kurkdjian+29.5
  2. Creed+20.1
  3. Le Labo+17

Biggest decliners

  1. Hermès-44.3
  2. Givenchy-9
  3. Prada-7

Most stable

  1. Lancôme0
  2. Jean Paul Gaultier0
  3. Viktor&Rolf0

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxChanel78.60.523Jun 4, 2026
QwenChanel72.13.822Jun 4, 2026
GrokCreed69.91.322Aug 12, 2026
ChatGPTChanel62.92.623Aug 23, 2026
GeminiCreed60.31219Aug 12, 2026
ClaudeGuerlain59.92.822Aug 12, 2026
KimiChanel70.73.827Aug 12, 2026
DeepSeekCreed91.33.324Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Aug 23, 2026Chanel62.92.6Chanel, Maison Francis Kurkdjian, Creed23
Jun 26, 2026Chanel61.92.4Chanel, Dior, Maison Francis Kurkdjian22
Jun 19, 2026Chanel64.33.9Chanel, Dior, Creed23
Jun 12, 2026Chanel71.43.9Chanel, Dior, Maison Francis Kurkdjian21
Jun 10, 2026Chanel71.45.3Chanel, Dior, Creed20

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Move from this public trend into the latest collection, entity, engine, or private recurring tracker context.

Open private tracker See latest Fragrance AI rankings Chanel AI visibility profileCreed AI visibility profileDior AI visibility profilePerplexity rankings for FragranceMiniMax rankings for FragranceGLM rankings for FragranceQwen rankings for Fragrance

ChatGPT· AI Index History

10 data points
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