Luxury Fashion AI Visibility Trends

Luxury Fashion · ChatGPT · AI Index over time

Trend Overview

Luxury Fashion AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 9, 2026 to Aug 12, 2026.

Hermès leads the latest ChatGPT snapshot with a 82.7 AI Index and 71.4% mention rate.

Hermès is down 3.4 AI Index points across the visible window, moving from 86.1 to 82.7 on ChatGPT.

The chart currently compares Hermès, Louis Vuitton, Chanel. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Luxury Fashion leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Luxury Fashion AI ranking queries should use the base collection page. This trend page is for Luxury Fashion ranking trend, history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Hermès82.786.1-3.471.4%#1#1Stable
Louis Vuitton82.483.8-1.485.7%#2#1Stable
Chanel66.173.6-7.442.9%#3#2Declining
Gucci65.658.6+7.185.7%#4#2Rising
Dior6474.6-10.671.4%#5#3Declining
Prada47.946.4+1.457.1%#6#4Stable
Cartier37.425.8+11.628.6%#7#6Rising
Burberry26.722.7+414.3%#8#7Stable
Loro Piana25.848.6-22.842.9%#9#7Declining
Moncler24.417.7+6.728.6%#10#10Rising

Biggest Movers

Biggest gainers

  1. Cartier+11.6
  2. Gucci+7.1
  3. Off-White+7

Biggest decliners

  1. Loewe-35.9
  2. Bottega Veneta-30.9
  3. Loro Piana-22.8

Most stable

  1. Tiffany & Co.0
  2. Givenchy0
  3. Alexander McQueen0

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxGucci78.510.823Jun 2, 2026
QwenHermès84.718.826May 24, 2026
GrokHermès83.70.423Aug 22, 2026
ChatGPTHermès82.70.327Aug 12, 2026
GeminiHermès80.78.826Aug 12, 2026
ClaudeHermès79.912.323Aug 12, 2026
KimiHermès90.919.625Aug 12, 2026
DeepSeekHermès82.73.824Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Aug 12, 2026Hermès82.70.3Hermès, Louis Vuitton, Chanel27
Jun 26, 2026Hermès83.710.8Hermès, Louis Vuitton, Chanel23
Jun 19, 2026Louis Vuitton84.71.1Louis Vuitton, Hermès, Chanel24
Jun 12, 2026Hermès88.47.1Hermès, Chanel, Louis Vuitton21
Jun 10, 2026Hermès93.713.8Hermès, Gucci, Chanel25

ChatGPT· AI Index History

10 data points
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