Always AI Visibility Trend in Personal Care

Personal Care · Kimi · AI Index over time

Trend Overview

Personal Care AI visibility trends show how entity AI Index scores have moved across 10 completed public Kimi leaderboard snapshots from Mar 28, 2026 to Apr 29, 2026.

Nivea leads the latest Kimi snapshot with a 33.7 AI Index and 14.3% mention rate.

Nivea is up 15 AI Index points across the visible window, moving from 18.7 to 33.7 on Kimi.

The chart currently compares Always. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Personal Care leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Always ranking and static AI visibility queries should use the base entity page. This trend page is for Always AI visibility trend, ranking history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Always123+90%#18#18Rising
Nivea33.718.7+1514.3%#1#1Rising
Colgate3026+40%#2#2Stable
Dove2923+60%#3#1Rising
L'Oréal Paris27.222.4+4.842.9%#4#1Stable
Pantene2622+40%#5#4Stable

Biggest Movers

Biggest gainers

  1. Garnier+16
  2. Nivea+15
  3. Huggies+12

Biggest decliners

  1. Palmolive-9
  2. Johnson's-8
  3. Old Spice-7

Most stable

  1. Rexona0
  2. Dettol0
  3. Neutrogena+1

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxOlay49.16.318Apr 29, 2026
QwenL'Oréal Paris4014.311Apr 29, 2026
GrokL'Oréal Paris36.97.924Apr 29, 2026
ChatGPTNivea280.317Jun 10, 2026
GeminiL'Oréal Paris35.91.219Jun 10, 2026
ClaudeL'Oréal Paris45.416.116Aug 12, 2026
KimiNivea33.73.724Apr 29, 2026
DeepSeekNeutrogena48.31.112Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Apr 29, 2026Nivea33.73.7Nivea, Colgate, Dove24
May 5, 2026L'Oréal Paris34.91.1L'Oréal Paris, Nivea, Colgate25
Mar 31, 2026Dove49.414.7Dove, Nivea, Gillette22
Apr 21, 2026L'Oréal Paris51.218.5L'Oréal Paris, Nivea, Colgate25
May 24, 2026L'Oréal Paris33.75L'Oréal Paris, Nivea, Johnson's14

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Kimi· AI Index History

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