NIVEA AI Visibility Trend in Skincare

Skincare · Grok · AI Index over time

Trend Overview

Skincare AI visibility trends show how entity AI Index scores have moved across 10 completed public Grok leaderboard snapshots from Apr 27, 2026 to Aug 23, 2026.

Estée Lauder leads the latest Grok snapshot with a 65.3 AI Index and 85.7% mention rate.

Estée Lauder is down 64.9 AI Index points across the visible window, moving from 130.2 to 65.3 on Grok.

The chart currently compares NIVEA. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Skincare leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

NIVEA ranking and static AI visibility queries should use the base entity page. This trend page is for NIVEA AI visibility trend, ranking history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
NIVEA325-220%#21#9Declining
Estée Lauder65.3130.2-64.985.7%#1#1Declining
La Roche-Posay51.955.1-3.328.6%#2#2Stable
CeraVe51.440.4+1128.6%#3#2Rising
The Ordinary50.937.9+1328.6%#4#3Rising
Neutrogena32.735.7-314.3%#5#3Stable

Biggest Movers

Biggest gainers

  1. The Ordinary+13
  2. COSRX+13
  3. CeraVe+11

Biggest decliners

  1. Estée Lauder-64.9
  2. NIVEA-22
  3. L'Oréal Paris-17.6

Most stable

  1. Avène0
  2. Cetaphil-1
  3. Aveeno-1

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxEstée Lauder106.164.824Jun 2, 2026
QwenEstée Lauder114.55317May 24, 2026
GrokEstée Lauder65.313.522Aug 23, 2026
ChatGPTCeraVe704.424Aug 12, 2026
GeminiEstée Lauder60.63.417Aug 12, 2026
ClaudeCeraVe60.45.617Aug 12, 2026
KimiCeraVe66.65.420Aug 12, 2026
DeepSeekLa Roche-Posay59.9817Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Aug 23, 2026Estée Lauder65.313.5Estée Lauder, La Roche-Posay, CeraVe22
Jun 26, 2026Estée Lauder13175.3Estée Lauder, CeraVe, Neutrogena22
Jun 19, 2026Estée Lauder127.165.7Estée Lauder, CeraVe, La Roche-Posay24
May 9, 2026Estée Lauder127.671.4Estée Lauder, La Roche-Posay, The Ordinary22
May 7, 2026Estée Lauder129.264.9Estée Lauder, CeraVe, La Roche-Posay24

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Grok· AI Index History

10 data points
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