Skincare

Vaseline

Vaseline currently ranks #27 in the Skincare leaderboard with an overall AI visibility score of 6.00. Its strongest recent performance appears in ChatGPT.

Overall Score

Rank #27 of 30

Industry Rank

#27

Engines Covered

Competitors

Updated

Apr 18, 2026

Visibility Overview

Vaseline currently ranks #27 in the Skincare leaderboard with an overall AI visibility score of 6.00. Its strongest recent performance appears in ChatGPT.

Strongest visibility currently comes from ChatGPT.

Visibility is relatively weaker in ChatGPT, leaving room to improve recommendation consistency.

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AI Visibility Trend

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Vaseline has softened in recent runs and may need attention on weaker engines.

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Engine Breakdown

ChatGPT

Apr 18, 2026

Rank

#23

AI Index

6.0

Mention Rate

0.0%

Closest Competitors

Laneige

Rank #26

6.4

Score gap: -0.4

La Mer

Rank #28

6.0

Score gap: 0.0

Pond's

Rank #25

7.0

Score gap: -1.0

FAQ

Why is Vaseline ranked here?

Vaseline is ranked using the current overall AI visibility score across tracked engines in Skincare.

Which engines mention Vaseline most?

See the engine breakdown section for the latest per-engine visibility results.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.