Vaseline AI Visibility Trend in Skincare

Skincare · ChatGPT · AI Index over time

Trend Overview

Skincare AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from Apr 7, 2026 to Jun 10, 2026.

Estée Lauder leads the latest ChatGPT snapshot with a 78 AI Index and 157.1% mention rate.

Estée Lauder is down 40.3 AI Index points across the visible window, moving from 118.2 to 78 on ChatGPT.

The chart currently compares Vaseline. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Skincare leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Vaseline ranking and static AI visibility queries should use the base entity page. This trend page is for Vaseline AI visibility trend, ranking history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Vaseline2514+110%#11#11Rising
Estée Lauder78118.2-40.3157.1%#1#1Declining
CeraVe6651.2+14.842.9%#2#1Rising
La Roche-Posay64.147.9+16.342.9%#3#1Rising
Neutrogena55.127+28.114.3%#4#3Rising
Clarins35.75+30.714.3%#5#5Rising

Biggest Movers

Biggest gainers

  1. Clarins+30.7
  2. Neutrogena+28.1
  3. La Roche-Posay+16.3

Biggest decliners

  1. Estée Lauder-40.3
  2. L'Oréal Paris-25.7
  3. Lancôme-13

Most stable

  1. NIVEA0
  2. Dr. Jart+0
  3. Cetaphil+0.3

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxEstée Lauder136.88320Apr 29, 2026
QwenEstée Lauder137.677.120Apr 29, 2026
GrokEstée Lauder14487.922Apr 29, 2026
ChatGPTEstée Lauder781224Jun 10, 2026
GeminiEstée Lauder80.321.621Jun 10, 2026
ClaudeCeraVe60.45.617Aug 12, 2026
KimiCeraVe66.65.420Aug 12, 2026
DeepSeekLa Roche-Posay59.9817Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Jun 10, 2026Estée Lauder7812Estée Lauder, CeraVe, La Roche-Posay24
Aug 12, 2026CeraVe704.4CeraVe, La Roche-Posay, Neutrogena24
Apr 29, 2026Estée Lauder153.488.4Estée Lauder, CeraVe, La Roche-Posay27
Apr 8, 2026Estée Lauder109.553.2Estée Lauder, La Roche-Posay, CeraVe24
Apr 1, 2026Estée Lauder89.834Estée Lauder, La Roche-Posay, CeraVe27

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ChatGPT· AI Index History

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