Personal Care AI Visibility Trends

Personal Care · ChatGPT · AI Index over time

Trend Overview

Personal Care AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 9, 2026 to Aug 12, 2026.

Dove leads the latest ChatGPT snapshot with a 30 AI Index and 0% mention rate.

Dove is down 5.7 AI Index points across the visible window, moving from 35.7 to 30 on ChatGPT.

The chart currently compares Dove, L'Oréal Paris, Nivea. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Personal Care leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Personal Care AI ranking queries should use the base collection page. This trend page is for Personal Care ranking trend, history, and movement over time.

Trend Summary

Use the left and right arrow keys to scroll this table horizontally.
EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Dove3035.7-5.70%#1#1Declining
L'Oréal Paris29.147-17.914.3%#2#1Declining
Nivea2839.4-11.40%#3#1Declining
Colgate2729-20%#4#1Stable
Pantene2623+30%#5#3Stable
Head & Shoulders2524+10%#6#4Stable
Gillette2425-10%#7#2Stable
Olay2321+20%#8#3Stable
Garnier2220+20%#9#2Stable
Oral-B2122-10%#10#8Stable

Biggest Movers

Biggest gainers

  1. Neutrogena+16
  2. Axe+8
  3. Sunsilk+8

Biggest decliners

  1. Pampers-19
  2. L'Oréal Paris-17.9
  3. Huggies-15

Most stable

  1. Head & Shoulders+1
  2. Gillette-1
  3. Oral-B-1

Engine Snapshot Comparison

Use the left and right arrow keys to scroll this table horizontally.
EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxL'Oréal Paris431.321Jun 2, 2026
QwenCrest30219May 24, 2026
GrokL'Oréal Paris34.10.420Aug 22, 2026
ChatGPTDove300.923Aug 12, 2026
GeminiL'Oréal Paris39.110.117Aug 12, 2026
ClaudeL'Oréal Paris45.416.116Aug 12, 2026
KimiL'Oréal Paris33.7514May 24, 2026
DeepSeekNeutrogena48.31.112Aug 12, 2026

Snapshot History

Use the left and right arrow keys to scroll this table horizontally.
DateLeaderLeader AI IndexLeader GapTop 3Entities
Aug 12, 2026Dove300.9Dove, L'Oréal Paris, Nivea23
Jun 26, 2026L'Oréal Paris42.38.6L'Oréal Paris, Nivea, Dove18
Jun 19, 2026Colgate52.76.3Colgate, Nivea, L'Oréal Paris21
Jun 12, 2026L'Oréal Paris36.84.1L'Oréal Paris, Nivea, Dove16
Jun 10, 2026Nivea280.3Nivea, Gillette, Garnier17

Continue from this benchmark

Continue from Here

Move from this public trend into the latest collection, entity, engine, or private recurring tracker context.

Open private tracker See latest Personal Care AI rankings Dove AI visibility profileL'Oréal Paris AI visibility profileNivea AI visibility profilePerplexity rankings for Personal CareMiniMax rankings for Personal CareGLM rankings for Personal CareQwen rankings for Personal Care

ChatGPT· AI Index History

10 data points
Loading chart...

Compare Entities

Click to show or hide entities on the chart