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Shiseido

Shiseido currently ranks #5 in the Skincare leaderboard with an overall AI visibility score of 35.65. Its strongest recent performance appears in DeepSeek.

Overall Score
36
Rank #5 of 30
Industry Rank
#5
Engines Covered
5
Competitors
3
Updated
Apr 18, 2026

Visibility Overview

Shiseido currently ranks #5 in the Skincare leaderboard with an overall AI visibility score of 35.65. Its strongest recent performance appears in DeepSeek.

Strongest visibility currently comes from DeepSeek and MiniMax.

Visibility is relatively weaker in Qwen and ChatGPT, leaving room to improve recommendation consistency.

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AI Visibility Trend

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Shiseido is trending upward based on recent AI visibility runs.

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Engine Breakdown

ChatGPT
ChatGPT
Apr 18, 2026
Rank
#8
AI Index
28.7
Mention Rate
14.3%
Grok
Grok
Apr 18, 2026
Rank
#6
AI Index
34.2
Mention Rate
42.9%
DeepSeek
DeepSeek
Apr 18, 2026
Rank
#4
AI Index
52.7
Mention Rate
57.1%
MiniMax
MiniMax
Apr 18, 2026
Rank
#5
AI Index
47.9
Mention Rate
42.9%
Qwen
Qwen
Apr 18, 2026
Rank
#14
AI Index
14.7
Mention Rate
14.3%

Closest Competitors

The Ordinary

Rank #4

37.4

Score gap: -1.8

Neutrogena

Rank #6

34.4

Score gap: 1.2

CeraVe

Rank #3

54.2

Score gap: -18.5

FAQ

Why is Shiseido ranked here?

Shiseido is ranked using the current overall AI visibility score across tracked engines in Skincare.

Which engines mention Shiseido most?

See the engine breakdown section for the latest per-engine visibility results.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.