Skincare AI Visibility Trends

Skincare · ChatGPT · AI Index over time

Trend Overview

Skincare AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 17, 2026 to Jun 26, 2026.

Estée Lauder leads the latest ChatGPT snapshot with a 85.1 AI Index and 171.4% mention rate.

Estée Lauder is down 75.9 AI Index points across the visible window, moving from 161 to 85.1 on ChatGPT.

The chart currently compares Estée Lauder, CeraVe, La Roche-Posay. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Skincare leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Trend Summary

EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Estée Lauder85.1161-75.9171.4%#1#1Declining
CeraVe7050.5+19.542.9%#2#1Rising
La Roche-Posay57.559.6-2.142.9%#3#2Stable
L'Oréal Paris55.155.7-0.614.3%#4#2Stable
Eucerin36.719.7+1714.3%#5#5Rising
The Ordinary30.726.7+414.3%#6#4Stable
NIVEA292900%#7#7Stable
Neutrogena28.761.3-32.614.3%#8#2Declining
Vaseline2616+100%#9#9Rising
Dove25.726-0.314.3%#10#10Stable

Biggest Movers

Biggest gainers

  1. CeraVe+19.5
  2. Eucerin+17
  3. Vaseline+10

Biggest decliners

  1. Estée Lauder-75.9
  2. Neutrogena-32.6
  3. Avène-17.8

Most stable

  1. NIVEA0
  2. La Mer0
  3. Dove-0.3

Engine Snapshot Comparison

EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
ChatGPTEstée Lauder85.115.125Jun 26, 2026
GeminiEstée Lauder112.352.924Jun 26, 2026
GrokEstée Lauder13175.322Jun 26, 2026
DeepSeekEstée Lauder60.435.18Jun 2, 2026
MiniMaxEstée Lauder106.164.824Jun 2, 2026
QwenEstée Lauder114.55317May 24, 2026
KimiEstée Lauder121.264.124May 24, 2026

Snapshot History

DateLeaderLeader AI IndexLeader GapTop 3Entities
Jun 26, 2026Estée Lauder85.115.1Estée Lauder, CeraVe, La Roche-Posay25
Jun 19, 2026Estée Lauder85.825Estée Lauder, La Roche-Posay, CeraVe23
Jun 12, 2026Estée Lauder84.114.7Estée Lauder, CeraVe, Cetaphil23
Jun 10, 2026Estée Lauder7812Estée Lauder, CeraVe, La Roche-Posay24
Jun 6, 2026CeraVe59.92CeraVe, La Roche-Posay, Neutrogena22

Continue from Here

Open private tracker Skincare leaderboard Estée Lauder entity page CeraVe entity page La Roche-Posay entity page ChatGPT rankingsGemini rankingsGrok rankingsDeepSeek rankings

ChatGPT ChatGPT· AI Index History

10 data points
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