Sephora Collection AI Visibility Trend in Makeup

Makeup · ChatGPT · AI Index over time

Trend Overview

Makeup AI visibility trends show how entity AI Index scores have moved across 10 completed public ChatGPT leaderboard snapshots from May 9, 2026 to Aug 12, 2026.

L'Oréal Paris leads the latest ChatGPT snapshot with a 30 AI Index and 0% mention rate.

L'Oréal Paris is flat 0 AI Index points across the visible window, moving from 30 to 30 on ChatGPT.

The chart currently compares Sephora Collection. Use the entity filters to separate durable visibility trends from one-off ranking movement in a single AI engine.

Read this trend alongside the main Makeup leaderboard and entity pages: the trend view explains historical movement, while ranking pages show the latest cross-entity position, mention rate, and score gap.

Sephora Collection ranking and static AI visibility queries should use the base entity page. This trend page is for Sephora Collection AI visibility trend, ranking history, and movement over time.

Trend Summary

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EntityLatest AI IndexStart AI IndexDeltaMention RateLatest RankBest RankTrend
Sephora Collection18-70%#24#17Declining
L'Oréal Paris303000%#1#1Stable
Maybelline New York292900%#2#2Stable
MAC Cosmetics282800%#3#3Stable
Chanel2726+10%#4#4Stable
Dior2627-10%#5#5Stable

Biggest Movers

Biggest gainers

  1. Anastasia Beverly Hills+7
  2. Rare Beauty+6
  3. Benefit Cosmetics+4

Biggest decliners

  1. Clinique-32.5
  2. YSL Beauty-9.3
  3. Sephora Collection-7

Most stable

  1. L'Oréal Paris0
  2. Maybelline New York0
  3. MAC Cosmetics0

Engine Snapshot Comparison

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EngineLatest LeaderLeader AI IndexLeader GapEntitiesSnapshot Date
MiniMaxL'Oréal Paris55.72421Jun 2, 2026
QwenFenty Beauty38.42.625May 24, 2026
GrokMaybelline New York30126Aug 12, 2026
ChatGPTL'Oréal Paris30124Aug 12, 2026
GeminiClinique40.110.123Aug 12, 2026
ClaudeShiseido43.613.621Aug 12, 2026
KimiClinique42.10.925May 24, 2026
DeepSeekShiseido53.423.424Aug 12, 2026

Snapshot History

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DateLeaderLeader AI IndexLeader GapTop 3Entities
Aug 12, 2026L'Oréal Paris301L'Oréal Paris, Maybelline New York, MAC Cosmetics24
Jun 26, 2026L'Oréal Paris56.10.8L'Oréal Paris, Clinique, Revlon22
Jun 19, 2026L'Oréal Paris57.14.4L'Oréal Paris, e.l.f. Cosmetics, Clinique24
Jun 12, 2026Clinique64.47.3Clinique, L'Oréal Paris, e.l.f. Cosmetics25
Jun 10, 2026L'Oréal Paris41.48.6L'Oréal Paris, Shiseido, Clinique20

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ChatGPT· AI Index History

10 data points
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